Marketing
How to improve technical SEO
Technical SEO Technical SEO is a crucial aspect of any website’s search visibility. It includes the behind-the-scenes optimization of a website that helps search engines
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Design
Five best practices for CRO
Five best practices for CRO CRO, or conversion rate optimization, is the process of improving the percentage of website visitors who take the desired action,
Marketing
Make the switch to Google Analytics 4
Make the switch to Google Analytics 4 Are you still using the old version of Google Analytics to track your website and app traffic? If
Marketing
Universal Analytics and GA4, what is the difference?
Universal Analytics and GA4, what is the difference? What is Universal Google Analytics? Universal Analytics is the older version of Google Analytics. It was introduced
Marketing
Marketing tracking and reporting
Creating a marketing campaign is not enough. In order to ensure that your campaigns are successful, it’s essential to track and report on their performance.